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Welcome to the globaleyez world of brand protection!

 

There is a fitting solution to every problem! With globaleyez, you benefit from over 15 years of experience and cross-industry approach to brand protection from a single source.
 

Let us work together to find the optimal individual solution to protect your brand.

 

Discover how we can help your brand

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Our Solutions

 

Our broad solution packages are tried and tested combinations of our individual services, which can be used specifically to tackle complex brand protection problems.

 

 

This is globaleyez

 

Our Team 

Experienced and trained project managers run in-depth research and personal customer support. Expect innovative, flexible and client-oriented solutions!

 

Our Expertise 

We have over 15 years of experience in brand protection and distribution control. The secret to our success: intuition, determination and a passion for brands.

 

Our Passion 

Safeguard the complete  e-Commerce presence of your brand and  protect your IP rights from all kinds of infringements and malicious intent.

 

More about globaleyez and our team

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Why choose globaleyez?

 

Software

Dedicated, powerful and highly scalable software solutions tailored to your special requirements

 

Human expertise

Our brand protection experts support our software with manual research, qualification and advice

Brands that trust us

Our Services

 

Discover our comprehensive service portfolio for 360° brand protection. Each of our services is highly scalable, programmable and tailored to your brand’s individual requirements.

 

Additionally to our services: OSINT Research

 

You can complement all of our services with in-depth OSINT research by our brand protection experts.

 

Gain insights into the supply chain of IP infringements and disrupt it by taking actions against the people behind the scenes.

 

Find out how OSINT research can help you sustainably

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News from globaleyez

 

 

Meet us in person

Whether online or on site, this is where we will be present in the near future

 

 

 17.05.2025 - 21.05.2025

We are at the INTA Annual Meeting 2025

 

Visit us at our exhibition booth and find out more about globaleyez!

 

More information

Latest industry insights

Stay up to date with our blog news about the online brand protection world!

 

 

Top 7 e-Commerce trends for 2025

Discover the major e-Commerce trends 2025 has in store for brands and merchants.

 

 

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Perplexity launches AI Commerce solution

Discover AI search engine Perplexity and its newest venture, shopping tool Shop with Perplexity!

 

 

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What is OnBuy?

Discover OnBuy, the Cashback Marketplace that plans to conquer the EU and the US market in the next few years!

 

 

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What the Louboutin vs Amazon court case means for luxury brands

Find out all about why Louboutin sued Amazon, what the outcome of the case is and how it can affect the protection of your brand’s IP rights.

 

 

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eBay awards best German sellers with Top-Service label

Discover the details behind eBay’s newest badge, the Top-Service label awarded to the best vendors on eBay Germany!

 

 

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Counterfeits and lookalikes caught by customs in Germany

Find out all the latest information and numbers about the work of customs protecting Germany from incoming fake products.

 

 

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Google is allegedly testing blue ticks to guarantee authenticity of websites

Find out how and why Google may test blue ticks, an initiative to verify company’s websites in search results.

 

 

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Counterfeit education on brand websites

Discover what counterfeit education is and why it started appearing on various brands’ websites!

 

 

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Popular online fashion marketplaces

Discover the world of online fashion marketplaces and find out all about four massively popular platforms!

 

 

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The increasing risk of counterfeit car parts

Sales of fake car parts are on the rise. Check out what’s behind the phenomenon and how to protect your brand!

 

 

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What is Rakuten?

Find out all about the versatile services Japanese e-Commerce giant Rakuten offers to its business partners and customers.

 

 

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Improved accessibility requirements for online platforms in the EU

Find out all about the new EU directive that will make it compulsory for many online platforms to make their sites more accessible to people living with disabilities!

 

 

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New product safety regulations in the EU

Find out all about the EU’s newly updated and improved General Product Safety Regulation (GSPR)!

 

 

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What is chaoshi.tmall.com

Discover Chaoshi, Tmall’s popular online supermarket in China, and learn all about the challenges of selling groceries online!

 

 

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Amazon announces launch of discount store

To keep up with the popularity of Temu and SHEIN, Amazon launches a discount store that allows Chinese sellers to ship directly to US customers.

 

 

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Made-for-Amazon brand names explained

Discover the story and reasons behind unusual brand names like EUYZOU and Dokotoo on Amazon!

 

 

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What is Shöpping

Get to know popular online marketplace Shöpping, the platform that sells Austrian regional products to consumers in its home country and soon also in Germany!

 

 

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TikTok Shop prepares for entry to Europe

Rumours are circulating about TikTok Shop launching in Europe, and also about it putting its launch plans on hold for an expansion of its offers to US customers. Find out what’s happening from our article.

 

 

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The issue of fake tickets

Find out all about ticketing fraud, an issue that causes major losses to would-be event-goers all over the world.

 

 

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What is Facebook Live shopping

Discover how you can sell on Facebook Live and what kinds of threats and opportunities live shopping may bring for your brand!

 

 

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India - a growth market for e-Commerce

Discover the basics of Indian e-Commerce and learn about all the threats and opportunities this vast market may present for your brand!

 

 

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What is Whoppah

Find out all about Dutch second-hand marketplace Whoppah and its expansion into Europe!

 

 

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Returns fraud on Amazon harms sellers and brands

Find out all about returns fraud on Amazon and e-Commerce in general and discover how to protect your business against it!

 

 

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What is Kaufland

Find out all about the German hypermarket chain-turned popular online marketplace, kaufland.de!

 

 

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Amazon launches live-shopping channel in the US

Find out all about Amazon Live’s new shopping TV channel, how it works and how it may affect your brand’s IP rights.

 

 

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Google takes a stand against fraudulent ads

Find out all about the new trends in fraudulent advertising outlined in Google’s annual Ad Safety Report, and how Google responds to them!

 

 

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Fake shops in the bicycle sector

Find out all about the surge of fake shops plaguing the bicycle industry at springtime, and how to protect your brand against them!

 

 

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Is Xiaohongshu the new Temu?

Learn all about Xiaohongshu, China’s response to Instagram that’s reaching for new heights in social commerce.

 

 

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TikTok buys Tokopedia

Popular social media platform TikTok has acquired a controlling share in Indonesian online marketplace Tokopedia. Find out all about the merger and how it may affect your brand’s IP rights!

 

 

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Learn all about popular German marketplace Hood

Hood is listed amongst the top online marketplaces of German e-Commerce. Find out all about this platform and whether it poses a threat for your IP rights.

 

 

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Pre-owned luxury products arrive on Amazon

Discover all about the reselling platform Hardly Ever Worn It and how their cooperation with Amazon furthers the trade of pre-owned luxury goods in Europe.

 

 

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Everything you need to know about Ubuy

Find out all about the Kuwait-based international marketplace Ubuy, and whether it poses a threat for your brand’s IP rights.

 

 

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Trademark and copyright symbols explained

Learn all about the different trademark and copyright symbols like ™, ® or ©, how to use them and how to protect your rights.

 

 

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What is Houzz

Discover Houzz.com, a marketplace/database of professionals/hub for ideas in the home improvement industry!

 

 

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Introducing Thomann, the marketplace for musical instruments

Discover Thomann, a family business-turned-specialised online marketplace for musical instruments, sheet music, audio equipment and more.

 

 

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Temu invites US and European sellers to its platform

As of 15 March, US sellers will be allowed to join Temu, with European sellers following closely behind. Find out if joining Temu is the right choice for your brand.

 

 

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Specialised marketplaces in e-Commerce

Find out all about the rise of specialist marketplaces, the opportunities they offer, and the threats they may pose for your brand.

 

 

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The importance of securing your domain name

Discover what happened to the FRITZ!Box router’s LAN domain name and find out how to protect your brand against domain fraud.

 

 

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The rise of refurbished products in e-Commerce

Find out all about the increasingly popular trade of refurbished products, as well as the opportunities and threats it may bring for your brand.

 

 

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Heinz fights against fake ketchup with colour-code

Find out all about Heinz’s genius idea to ensure that restaurants serve authentic Heinz ketchup in branded bottles.

 

 

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What is the EU’s Corporate Sustainability Due Diligence Directive (CSDDD)

Find out all about the EU’s new corporate due diligence directive, which companies it affects and how your brand can adhere to it.

 

 

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SHEIN accused of violating copyright via AI

SHEIN faces another lawsuit in the US due to IP infringement. Find out all about the case and what to do to protect your IP rights.

 

 

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Direct sales on Amazon

Direct selling is an increasingly popular sales channel. Find out all about this profitable venture and how to make the most of it for your brand.

 

 

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Monetising data on social media

Facebook started offering subscription packages to users in Europe who don’t want the platform to use their data for advertising. Find out what this means and how it affects your brand.

 

 

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Contact us

We look forward to finding a suitable solution for your challenges together with you.

 

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